FortuneSeeker Spotlight: Ken McCarthy
Funny thing about the internet. There can be a whole world of things going on right under your nose and you can be totally unaware of it. That’s the way I see how a guy like Ken McCarthy can be teaching fundamental principles of online marketing since the early nineties and me being totally unaware of him.
I’ve been pretty active online since the BBS days when I dialed in to a message board with my 9600 baud modem, I know a real screamer. I thought I knew who all the players were.
Anyway, maybe I’m the last guy to know, but I only recently became acquainted with Ken McCarthy and thought some others might like to know more about this guy.
I’ve been getting emails from him for the last few months after signing up to learn more about his System Seminar. This is a seminar he holds once a year and the folks that go through it swear its the best thing they’ve ever done. Personally, I couldn’t swing the almost $3 grand to attend, but wish I could have.
I’ve been amazed by the quality of his autoresponder emails and because of that I don’t mind the frequency. They’ve been coming pretty often since I bought one of the products he offered, so I guess he’s trying to strike while I’m in a buying mood or something. Classic marketing technique.
If you are serious about succeeding in Internet marketing, here’s a simple formula you need to master:
DMS + IKH = MAM
Let me break it down for you:
DMS = Direct Marketing Savvy
IKH - Internet Know How
MAM = Massive Amounts of Money
The only way you can mess up in Internet marketing - the ONLY way - is to be missing DMS or IKH or both.
To make it in Internet marketing and to enjoy the same kind of success stories you read about online, you need to have both sides of the equation nailed down solid.
The good news: It’s not rocket science.
That little tidbit is something you should chew on for a little while, because you have just been exposed to the simple plan for succeeding online.
And to top it off, Ken has put together a training program called System Smart Beginners. Check it out for yourself and while your at it do yourself a favor by getting on his mailling list. The wealth of information he gives you is well worth it.
On a side note, I was pleasantly surprised that he didn’t once mention John Reese’s newest venture. I can’t tell you how many folks dusted off their email lists and sent me a “buy from me” link. Seriously, I have at least two dozen in my deleted folder.
Ken McCarthy is the real deal.
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